What's the difference between social marketing and responsible marketing?

[Adamsom]

Hi all

i'm doing an assignment on marketing.I chose social marketing as my topic.. but now I'm confused whether there is any difference between the responsible marketing and social marketing.. please help me.. i had to submit the assignment tomorrow.. and please also tell me whether societal marketing and responsible marketing are synonymous..

[akuunda]

Originally Posted by Adamsom

Hi all

i'm doing an assignment on marketing.I chose social marketing as my topic.. but now I'm confused whether there is any difference between the responsible marketing and social marketing.. please help me.. i had to submit the assignment tomorrow.. and please also tell me whether societal marketing and responsible marketing are synonymous..

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[ryxin]

Social marketing identifies consumer wants and needs and then develops ways to satisfy them.