what is marketing strategy ?

[dersimguya]

The marketing strategy is a document used to judge the adequacy and effectiveness of specific marketing plans. A strategy that integrates the goals of a marketing organization into a coherent whole. The ideal is drawn from the market research.

[waltonmorgan]

A marketing strategy that integrates the marketing objectives of an organization into a coherent whole. Ideally, from market research, focuses on the ideal product range to achieve the maximum potential benefit.

[johnson00156]

Marketing strategy is a process that can allow an organization to concentrate its limited resources on the greatest opportunities to increase sales and achieve a sustainable advantage

[beststock343]

As per my opinion Marketing strategy is the process that can allow an organization to focus their best resources on the greatest opportunities to increase sales.

[kumkum01]

Thanks for nice sharing useful information in this site.......

[serversea]

Check the following link to get maximum understanding of the marketing strategy

http://heidicohen.com/marketing-strategy/