August 8, 2006
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See all the hottest gear, coolest software and latest innovations that will turn your business up a notch! Get solutions to your key challenges first-hand from industry hotshots and your peers who are deploying the latest strategies. Your customers count on you to have the latest cutting-edge technologies and solutions. If you don't you'll lose them to the competition.
Nov. 7 - 9, 2006
Santa Clara
www.ispcon.com


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From the Editor

Getting Back on the Right Path

There's always room for improvement, isn't there? Even if you've been in the Web hosting industry for ten years, and you've seen it all, you need to step back occasionally and ask yourself: Are we on the right path?

To this end, HostingCon and other conferences provide the proper venue to help one find the answers to the basic questions. Several veterans of the industry speak on the basic principles of Marketing your website, dealing with customers, increasing sales and the fundamentals of running a successful hosting operation. I've listened to these speeches, primarily because it's my job, but I always find something new and refreshing in the mix to rethink what we do and how we do it.

That's why it's always a good practice to revisit important subject matter on the basic principles even if you've read dozens of similar articles in the past. In this newsletter installment, Aplus.Net reminds us about the Five Pillars of Online Success. After you've read it, take a close look at your website or even better still examine your marketing strategy. If you don't have anything in need of remedy, I congratulate you and please send me the link to your site.

The rest of you might still want to visit Frederick Townes 'Semantics' article and ensure that the language of the Internet is still working for you and communicating the right messages to the search engines. And communicating is what we're all about so we still welcome all of your feedback, good and bad.

Cliff Boodoosingh
Executive Editor, Tophosts.Com
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Success Story

Search Engine Optimization
and Semantics:
Index Content Not Keywords

Despite the awesome drawing power of the www and its ability to sell products and broadcast messages, as site designers and owners, we’ve only begun to harness the true power of a fully-compliant semantic web. Semantics aren’t new...
Read more
Back to the Basics

Aplus.Net's Five Pillars of
Online Success

Slowly but surely, the lesson has hit home: Small businesses can no longer afford to ignore the Internet. Traditional brick-and-mortar stores aren't enough in today's marketplace—success demands an online presence, and an effective and dynamic one, at that...
Read more

Ask Jennifer

What is uptime?
Uptime is literally that; The amount of time your website is online throughout the entire month.

The best uptime would be 100%, but because of server maintenance and or periodical technical glitches, many hosts offer 99.9% uptime guarantees.

Jennifer
Hosting Guru, Tophosts.Com


Off the Rack

Privacy Networks Email Integrity Suite(EIS)

Privacy Networks, the email integrity company, offers an integrated email management platform designed to help Managed Service Providers (MSPs) provide a range of email security and archiving solutions to their customers. Privacy Networks' Email Integrity Suite (EIS) eliminates the need for multiple third-party solutions and provides a single easy-to-use interface for managing both security and archiving capabilities. Offered through a pay-as-you-sell license model, it is easy to deploy and delivers an immediate ROI based on end-user consumption.

The Privacy Networks' EIS is an integrated suite of email security and archiving software made up of:
  • PrivacyPost for spam, phishing and spyware protection.
  • PrivacyMobile for protecting cell phones, pagers, PDAs and BlackBerry devices.
  • PrivacyLock for automatic encryption and decryption.
  • PrivacyVault – the first email integrity module that automatically validates, secures, indexes, compresses and stores email for later retrieval.


  • Industry Stats

    What Sites do the Kids Like Most?

    What Web site is most favored by young people? MySpace? YouTube? CollegeHumor.com?

    Nope, think more vanilla than that. It's Google, according to a survey of the top 10 favorite Web sites by researcher Youth Trends (as reported by eMarketer).

    Google was chosen as a favorite site by 34% of males and 31% of females ages 16-25. The quarterly survey was conducted in July 2006 among a representative sample of 1,200 US teens and college students. Respondents were asked, on an unaided basis, to list their three favorite Web sites.

    There were some strong differences in responses between males and females. Females were more likely to list social networking sites such as MySpace and Facebook among their favorites than males were. Facebook was the second most popular site among females, with 29% calling it a favorite site, but it was the fourth most popular among males (17%). Females placed MySpace third, while males ranked it fifth on the list.

    "Among male respondents, Google, ESPN and Yahoo! (not necessarily always in that order) have consistently been the top three favorite sites for some time," said Josh Weil of Youth Trends.


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